Modern Retail for a Multi-Location Brand
42 Degrees
Working with 42 Degrees
42 Degrees is an Omaha-based retail brand established in 2012, now grown to a multi-location footprint across Omaha, Lincoln, and Bellevue—serving customers shopping both in-store and online. We rebuilt the website around mobile-first speed and clarity, then paired it with a location-led local SEO structure, consistent blog publishing, and a VIP rewards integration designed to keep customers coming back.
1
Improve mobile catalog
2
Expand local search visibility
3
Increase repeat customer retention
What we do
Sharper messaging changes what the website can do
Mobile-First Design
Designed a mobile-first experience that keeps product discovery, locations, and CTAs frictionless—fast to browse, easy to act on.
Web Development
Developed a responsive build optimized for speed and usability, so the site feels effortless on mobile—where most high-intent visits happen.
Local SEO Strategy
Structured location-led pages for Omaha, Lincoln, and Bellevue so local searches land on the right page, not a generic catch-all.
Blog Publishing
Set up a repeatable blog workflow and posting cadence to support education-driven visibility and keep content fresh without adding bloat.
Rewards Program Integration
Integrated the VIP rewards program so customers can understand benefits, register, and stay engaged—turning one-time shoppers into repeat buyers.
Featured Outcomes
A better website isn’t more pages—it’s smarter decisions
When strategy, UX, and systems work together, the results show up in the metrics—and the day-to-day operations.